Montblanc launches the Bohème collection in Shanghai

Bohème is the name of the new Montblanc collection of women’s watches, jewellery and pens, launched in Shanghai on 28 August 2014. CEO Jérome Lambert, with personalities Chris Hemsworth, Elsa Pataky, Ana Beatriz Barros, Chiara Ferragni, Dennis Nieh, Liu Tao, Dong Xuan, and the new Brand Ambassador Gwai Lun Mei, were present at the event,…

Gentian wood and the Montblanc ExoTourbillon Rattrapante

For its watches, Montblanc operates from two manufacturing units, one in Le Locle, and one in Villeret, near Neuchatel. The second is a traditional building, filled with traditional machinery, in which watchmakers still make timepieces by hand, performing just about all operations, including construction of the balance springs, by hand. Montblanc’s racier and more youthful…