Jean d’Eve is a brand based in La Chaux-de-Fonds, Switzerland, with a history running back to 1888. I think that the brand has been owned, along with two other Swiss brands Sultana and Buler, by Hong Kong company Free Town Watch Products Ltd., since 1992.

Sectora II Automatic Black

Jean d’Eve first presented Sectora in 1981, a watch with retrograde hours and minutes. In 2015, the brand presented a new Sectora II Automatic Black series, with DLC-coated case and rotor. The base movement is the ETA 2892A2, to which Jean d’Eve applies the retrograde display module. Like the new East West by Tiffany, the watch is mounted at 90° with respect to the conventional pattern, so that it can be read when you have your forearm projecting forward such as when you are working at a desk or driving or cycling. It is rather idiosyncratic, with the date display in its normal position on the movement, so that the date is at 90° to the hour and minute indications. The minutes scale is below the hour numerals, while the minute numerals are above. There is no seconds hand. The case has a water resistance of 30 metres, and a sapphire caseback. The case is 37.5 mm wide and 46 mm from top to bottom, mountd on an attractive black leather strap with red stitching that coordinates with the red details on the dial.

Price and availability

The Sectora II Automatic Black retails at CHF 4,125. It is available for ordering and is already stocked by some stores. For further details and boutique information, see http://www.jeandeve.ch/

Contact details:

Le Phare Jean d’Eve S.A.
Avenue Léopold-Robert 94, CH-2301 La Chaux-de-Fonds
Tel. +41 32 910 92 35
sales@jeandeve.ch
www.jeandeve.ch